Partner Newsletter
 
 
February 2026
 
-
Partner Update_

2026 has started at pace, and early partner conversations are already shaping where commercial focus and opportunity will sit this year. It’s been great reconnecting to talk priorities, campaign plans and where adviser engagement is strongest, as that’s where the activity will translate into real outcomes.

February marks our 20th year. Thank you to everyone who has supported us along the way - especially those who’ve been with us since the early days. Two decades of adviser engagement gives us a clear view of what works, and we’re excited to apply that experience to partner activity in the year ahead.


Adviser Engagement Report

Hopefully you received our latest Adviser Engagement Report. Based on user behaviour, it highlights what consistently captures attention, what converts into action, and when advisers are most receptive. Many partners are already using these insights to sharpen campaign timing, improve efficiency and strengthen lead quality.

See what converts adviser attention
 
 

Target campaigns using real MPS activity

We’re now integrating quarterly Managed Portfolio Service (MPS) market data from Finscape with our Autus adviser intelligence, which creates a clearer picture of how managed solutions are being used across the market.

This allows partner campaigns to focus on firms where MPS activity is visible, align outreach with commercially relevant segments, and prioritise engagement where conversations are most likely to land.

In practical terms, this means more precise targeting, better campaign timing and stronger relevance, turning market insight into actionable outreach.

Contact Chris to find out how the data can be used for targeting
 
 

Reach advisers during active due diligence review

Tony Catt, from The Catt's Eye View has requested that we share an opportunity for partners to participate in this year’s independent due diligence reports. These are actively used by adviser firms reviewing CIP and retirement propositions, covering a broad range of structures including managed portfolios, funds, tax-efficient solutions and platforms.

Participation places partner data directly into adviser evaluation frameworks - reinforcing visibility at moments when firms are actively assessing options.

Contact Tony to get involved
 
 
 
Welcome and thanks to our renewing partners
- - -

 
 
 
Partners leading adviser engagement - Top partners by share of Bento clicks 2025
Position Partner Total % of Partner Clicks
1 Schroders 12.0%
2 Rathbones 10.5%
3 Aberdeen 9.2%
4 PIMCO 8.6%
5 AXA IM
8.0%

 
 
 
 
 
Most clicked Bento article

Congratulations to Artemis for January's most-clicked Bento article. High engagement content provides useful insight into what themes are resonating with advisers.

See why advisers clicked

-

 
Track your performance

Don’t forget you can access your digital partner dashboard to review package activity, engagement metrics and campaign performance at any time.

Review your data here

-

 
 
 
Engagement signals from January
Issues Sends Opens Open rate Clicks CTR
10
186,313 29,419 15.8% 1,931 6.6%
Issue Average
18,631 2,942 15.8% 193 6.6%
YTD Issue Average
18,631 2,942 15.8% 193 6.6%

 
 
 
January’s most viewed partner content reflects continued adviser interest in tax planning, portfolio outlooks and practical decision support:
Artemis Outlook: UK Equity Income Artemis
Does saving into a pension still make sense? Fidelity Adviser Solutions
UK Chancellor opts for backloaded fiscal tightening in mixed bag Budget BNY Investments
Tax year end planning tools and resources Fidelity Adviser Solutions
Barometer: Stocks set for further gains as economic conditions remain benign Pictet
The Sharpe End podcast: Crude awakening Rathbones
Artemis Outlook: US Smaller Companies Artemis
Succession planning in an age of employees Wealthtime
10-year forecasts: what returns do we expect from major asset classes 2026-2035? Schroders
Quarterly Equities and Multi Asset Outlook - Q1 2026 M&G Investments

 
 
 
 

Like our content? Please share with a colleague.

Share this

 

Follow us on

contact@panaceaadviser.com | View in browser | Manage my preferences | Unsubscribe